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Our next Chiropractic SEO success story sees a Chiropractic Website in Coral Springs, FL, goes from literally non-existent in the search engine results, to solid first page search engine results for dozens of keywords!

When I first evaluated this particular website even I was shocked with it search engine results. Although the Coral Springs, FL area has dozens of Chiropractors – not all of them even have a website. So, if you are only competing with a couple dozen websites you should surely be on the first few pages of search engine results, right? Wrong!! This particular site even had a Google Page Rank better than many of the other local Chiropractor’s website but it was absolutely buried in the search results!

Our initial evaluation showed that this Coral Springs Chiropractor could only be found for 6 of the standard chiropractic keywords and was buried between pages 28 and 43 of the search engine results! Even I was surprised to see that a website which was a couple years old was so deep in the search results!

 Keyword   Domain   Search engine   Rank   Top rank   Daily change   Week change   Month change   Last checked 
chiropractic coral springs www.familyspinalcare.com/ Google 279 279 0 0 0 12:06 2-18-2009
chiropractor coral springs www.familyspinalcare.com/ Google 283 283 0 0 0 12:06 2-18-2009
coral springs fl chiropractor www.familyspinalcare.com/ Google 410 410 0 0 0 12:10 2-18-2009
chiropractor coral springs fl www.familyspinalcare.com/ Google 410 410 0 0 0 12:07 2-18-2009
chiropractic coral springs fl www.familyspinalcare.com/ Google 413 413 0 0 0 12:08 2-18-2009
coral springs fl chiropractic www.familyspinalcare.com/ Google 425 425 0 0 0 12:11 2-18-2009
chiropractic coral springs florida familyspinalcare.com Google Not found             12:09 2-18-2009
chiropractor coral springs florida familyspinalcare.com Google Not found             12:09 2-18-2009

For the first six months we primarily focused on the primary keywords for this client as we just needed to get their website on the map! In six months time we were able to increase the number of keyword combinations this website could be found with and to get the majority of them on the first page of search engine results.

 Keyword   Domain   Search engine   Rank   Top rank   Daily change   Week change   Month change   Last checked 
chiropractic coral springs www.familyspinalcare.com/ Google 7 7 272 272 272 01:15 8-25-2009
chiropractors coral springs www.familyspinalcare.com/ Google 7 7 0 0 0 01:20 8-25-2009
coral springs chiropractors www.familyspinalcare.com/ Google 7 7 0 0 0 01:19 8-25-2009
chiropractor coral springs www.familyspinalcare.com/ Google 7 7 276 276 276 01:14 8-25-2009
coral springs florida chiropractor www.familyspinalcare.com/ Google 8 8 0 0 0 01:19 8-25-2009
coral springs chiropractor www.familyspinalcare.com/ Google 8 8 0 0 0 01:18 8-25-2009
coral springs chiropractic www.familyspinalcare.com/ Google 8 8 0 0 0 01:18 8-25-2009
chiropractors coral springs florida www.familyspinalcare.com/ Google 10 10 0 0 0 01:21 8-25-2009
chiropractic coral springs florida www.familyspinalcare.com/ Google 11 11 0 0 0 01:17 8-25-2009
chiropractor coral springs florida www.familyspinalcare.com/ Google 11 11 0 0 0 01:16 8-25-2009
chiropractic coral springs fl www.familyspinalcare.com/ Google 11 11 402 402 402 01:16 8-25-2009
chiropractor coral springs fl www.familyspinalcare.com/ Google 11 11 399 399 399 01:15 8-25-2009
chiropractors coral springs fl www.familyspinalcare.com/ Google 12 12 0 0 0 01:21 8-25-2009
coral springs florida chiropractic www.familyspinalcare.com/ Google 12 12 0 0 0 01:18 8-25-2009
coral springs florida chiropractors www.familyspinalcare.com/ Google 13 13 0 0 0 01:19 8-25-2009
coral springs fl chiropractic www.familyspinalcare.com/ Google 13 13 412 412 412 01:18 8-25-2009
coral springs fl chiropractors www.familyspinalcare.com/ Google 15 15 0 0 0 01:19 8-25-2009
coral springs fl chiropractor www.familyspinalcare.com/ Google 15 15 395 395 395 01:17 8-25-2009

 Keyword   Domain   Search engine   Rank   Top rank   Daily change   Week change   Month change   Last checked 
back pain www.familyspinalcare.com Google Not found             14:29 12-10-2009
back pain coral springs back-pain.coralspringschiropractor.org/back-pain.aspx Google 2 2 0 0 0 14:30 12-10-2009
back pain coral springs fl back-pain.coralspringschiropractor.org/back-pain.aspx Google 2 2 0 0 0 14:30 12-10-2009
back pain coral springs florida back-pain.coralspringschiropractor.org/back-pain.aspx Google 2 2 0 0 0 14:30 12-10-2009
chiropractic coral springs www.familyspinalcare.com/ Google 6 6 1 1 1 14:24 12-10-2009
chiropractic coral springs fl www.familyspinalcare.com/ Google 5 5 6 6 6 14:25 12-10-2009
chiropractic coral springs florida www.familyspinalcare.com/ Google 6 6 5 5 5 14:25 12-10-2009
chiropractor coral springs www.familyspinalcare.com/ Google 6 6 1 1 1 14:24 12-10-2009
chiropractor coral springs fl www.familyspinalcare.com/ Google 7 7 4 4 4 14:25 12-10-2009
chiropractor coral springs florida www.familyspinalcare.com/ Google 5 5 6 6 6 14:25 12-10-2009
chiropractors coral springs www.familyspinalcare.com/ Google 7 7 0 0 0 14:27 12-10-2009
chiropractors coral springs fl www.familyspinalcare.com/ Google 7 7 5 5 5 14:28 12-10-2009
chiropractors coral springs florida www.familyspinalcare.com/ Google 6 6 4 4 4 14:28 12-10-2009
coral springs back pain back-pain.coralspringschiropractor.org/back-pain.aspx Google 2 2 0 0 0 14:29 12-10-2009
coral springs chiropractic www.familyspinalcare.com/ Google 6 6 2 2 2 14:26 12-10-2009
coral springs chiropractor www.familyspinalcare.com/ Google 7 7 1 1 1 14:26 12-10-2009
coral springs chiropractors www.familyspinalcare.com/ Google 6 6 1 1 1 14:27 12-10-2009
coral springs fl back pain back-pain.coralspringschiropractor.org/back-pain.aspx Google 2 2 0 0 0 14:29 12-10-2009
coral springs fl chiropractic www.familyspinalcare.com/ Google 6 6 7 7 7 14:26 12-10-2009
coral springs fl chiropractor www.familyspinalcare.com/ Google 8 8 7 7 7 14:26 12-10-2009
coral springs fl chiropractors www.familyspinalcare.com/ Google 7 7 8 8 8 14:27 12-10-2009
coral springs florida back pain back-pain.coralspringschiropractor.org/back-pain.aspx Google 2 2 0 0 0 14:30 12-10-2009
coral springs florida chiropractic www.familyspinalcare.com/ Google 8 8 4 4 4 14:26 12-10-2009
coral springs florida chiropractor www.familyspinalcare.com/ Google 8 8 0 0 0 14:27 12-10-2009
coral springs florida chiropractors www.familyspinalcare.com/ Google 7 7 6 6 6 14:27 12-10-2009

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Search engine optimization is about creating “Authority” status for your website in the eyes of the search engines. The search engines get to decide which websites they feel are the “Authority” for particular keywords and they literally display all of the pages in the order of “Authority” which they have decided. Trying to change the search engines opinion about a website, i.e. increasing a website “Authority” so that it goes up in the search engines organic results is a very specific science. It is not something which can be rushed. In fact Google warns that if a website climbs too fast it will be “flagged” and then investigated for impropriety and if there is any hint of impropriety they will ban the website permanently from their search results.

Is is possible to take a website from completely non-existent in the search results to the first page in a couple months? Yes, but this will very often get the site flagged and under suspicion. This is why we use a very methodical system of gradually increasing the importance of a website so that it’s climb in the search results looks very natural. The goal is to get you website to the top of the search results and to keep it there for as long as you have a website. Of course, you must understand that every other chiropractor has the same goal and if they don’t they will soon.

This is why you should look at SEO as a process that will continue to be part of your marketing for as long as you have a website. With our clients once we help them reach the first page of results for the standard chiropractic keywords we then begin diversifying into specific health concerns…the keywords which many of your prospective clients will be searching for. However, health related keywords are very competitive and therefore you website must be seen as an authority for your primary focus before you diversify into other keywords. If you try to get too many keywords too fast your website could be flagged as a spam website and again could be removed from the search engine results permanently.

We promise to get your Chiropractic Website to the top of the search results as fast as is reasonably possible and to keep it there. We also promise to continually increase the number of keywords which we will work to optimize your website for.

We look forward to helping your Chiropractic Website become the health and wellness authority for your community!

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